About

Built by people who operate, not just advise.

Thirty years across technology, capital raising, and enterprise business building — in Africa and internationally. This is the infrastructure we wished existed.


Craig Kona
Founder · Synova Capital Partners · Cognition7
Johannesburg, South Africa · London, United Kingdom

Craig Kona has spent three decades operating at the intersection of technology, capital, and enterprise. His career spans corporate advisory, technology deployment, and business building across Africa, the United Kingdom, and international markets — working with organisations from SMEs to listed groups on strategy, capital raising, and operational execution.

He founded Synova Capital Partners to address a gap he observed repeatedly: businesses with strong fundamentals but weak infrastructure for growth, visibility, and monetisation. The firm's mandate spans software development, IT services, SMME enablement, branding, and strategic advisory — with an emphasis on practical implementation over theory.

Cognition7 was built from the same frustration. Executives and business operators generate enormous intelligence every week — in meetings, calls, and working sessions — that disappears without being captured. Cognition7 captures it, structures it, and turns it into execution: content, documents, actions, and memory. Built for operators, not content creators.

30
Years in technology and capital markets
4
Active business verticals under Synova
AF+
Operating footprint — Africa and international
Synova Capital Partners
The firm behind the platform.

Synova Capital Partners is a Johannesburg-based firm operating across software development, IT services, SMME enablement, and strategic advisory. We build businesses, not presentations. Our mandate is implementation — taking strategy from paper to execution, and building the infrastructure that sustains growth.

Our portfolio includes Cognition7 (execution intelligence platform), KONA7 (sporty apparel and merchandising), an AI monetisation and education brand, and a registered HR and recruitment agency with an active business development team.

We work with founders, executives, and businesses across Africa and internationally who need more than advice — they need infrastructure, systems, and execution capability.

Get in touch

For partnership enquiries, enterprise implementation, or consulting engagements — reach us directly. We respond within 2 business days.

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